LegalZoom
Legal Solutions Trusted By Millions
Active Filings
Fast & Affordable Business Formation Since 2001
Side-by-side comparison. Data as of 2026-02-16.
Company Background
LegalZoom
HQ: Glendale, California (101 N Brand Blvd)
Ownership: Public (NASDAQ: LZ)
Employees: 964+
Formations: 4,000,000+ businesses
Key Milestones
- Founded 2001 in California
- Pioneered online LLC formation
- Went public (NASDAQ: LZ) in 2021
- Acquired law firm operations
- Expanded to 4M+ formations with attorney-backed services
Active Filings
HQ: Dania Beach, Florida (381 E Sheridan St)
Ownership: Private (independent, founder-owned; no VC backing)
Employees: 4
Formations: 100,000+ satisfied customers
Key Milestones
- Founded 2001 by immigrant Roberto Neuberger in Florida
- Expanded from FL-only to all 50 states + DC + PR
- Pioneered online incorporation tech (pre-VC era)
- Developed proprietary compliance review system
- Remained independent (no institutional investors)
Core Services
LegalZoom Services
Formation types:
- ✓ LLC
- ✓ Corporation (C-Corp, S-Corp)
- ✓ Nonprofit
- ✓ Foreign Qualification (all states)
- ✓ Change of Registered Agent
Differentiators:
- Privacy-focused RA (uses company address)
- Attorney-backed legal forms & reviews
- All-in-one legal ecosystem
- Corporate Veil protection guarantee
- 24/7 chat during formation
Active Filings Services
Formation types:
- ✓ LLC
- ✓ Corporation (C-Corp, S-Corp)
- ✓ Nonprofit
- ✓ Foreign Qualification (all states)
- ✓ International Incorporation Plan (for non-US residents)
- ✓ Change of Registered Agent
Differentiators:
- More free services than competitors (lifetime support, checklists)
- 19+ years experience; 3rd oldest service
- Error-free filing guarantee
- Proprietary compliance tech
- Dedicated support for law firms & small biz
Both offer nationwide RA coverage. Compare differentiators above to see where each shines.
Pricing & Value
| Category | LegalZoom | Active Filings | Winner |
|---|---|---|---|
| First Year Total | ~$249-$548+ (Pro + RA; state fees extra) | ~$0 + state fees (RA included) | Active Filings |
| RA Annual Fee | $249/year (not included; mandatory for privacy) | Free Year 1 (with formation); $99/year renewal | — |
| Value Score | 7.5/10 | 7.8/10 | Active Filings |
Speed & Performance
LegalZoom
Avg formation: 1-5 business days standard
Expedited: Same-day ($20+)
Active Filings
Avg formation: 2-5 business days standard
Expedited: 2 business days (varies); same-day in select states
Pros & Cons
LegalZoom — Pros
- ✓ 4M+ businesses formed
- ✓ Privacy-first RA
- ✓ Comprehensive legal ecosystem
- ✓ 24/7 chat support
- ✓ Trusted since 2001
LegalZoom — Cons
- ✗ RA $249/year
- ✗ No free Year 1 RA
- ✗ High overall costs
- ✗ Aggressive upsells
- ✗ Basic for simple needs
Active Filings — Pros
- ✓ Lifetime free support
- ✓ 3rd oldest; proven track record
- ✓ All 50 states + international
- ✓ Error-free guarantee
- ✓ Strong Spanish support
Active Filings — Cons
- ✗ Small team (less scale)
- ✗ RA renewal after free year
- ✗ Fewer reviews than giants
- ✗ Basic tech vs. AI tools
- ✗ Expedited varies by state
The Verdict
Choose LegalZoom if: The go-to for comprehensive legal services with privacy focus—ideal if you want forms, attorneys, and RA in one trusted place. Pricey but reliable for those valuing the brand.
Choose Active Filings if: Veteran player with human touch—great for immigrants needing reliable help, but check pricing vs. budget options.
Tie: Both rated 7.8/10