Tailor Brands
AI-Powered Branding + Business Formation
Business Initiative
Business Intelligence That Forms Your Business
Side-by-side comparison. Data as of 2026-02-16.
Company Background
Tailor Brands
HQ: New York, NY (120 East Street; Tel Aviv roots)
Ownership: Private (VC-backed; series C, $74M+ raised)
Employees: 200+ (197-256 est. 2025)
Formations: Hundreds of thousands (empowers 100k+ annually)
Key Milestones
- Founded 2014 (AI logo pioneer)
- Expanded to full business platform (formation, branding, tools)
- Raised $74M+; hit hundreds of thousands of users
- Launched AI Co-Founder Navi
- Integrated 24+ services (LLC to website)
Business Initiative
HQ: New York, NY (virtual/nationwide operations)
Ownership: Private (founder-owned)
Employees: 1
Formations: Not publicly disclosed (quality-focused, low volume)
Key Milestones
- Launched 2021 as educational platform
- Evolved to full-service formation + RA services
- Built AI tools, stats library, and provider directory
Core Services
Tailor Brands Services
Formation types:
- ✓ LLC
- ✓ Corporation (C-Corp, S-Corp)
- ✓ Foreign Qualification (all states)
- ✓ Change of Registered Agent
Differentiators:
- All-in-one: formation + branding (logo, site, cards)
- AI Co-Founder Navi (filings, deadlines, growth)
- End-to-end brand identity
- Business builder platform
- Free Lite formation
Business Initiative Services
Formation types:
- ✓ LLC
- ✓ Corporation (C-Corp, S-Corp)
- ✓ Partnerships
- ✓ Foreign LLC/Corp qualifications
- ✓ Change of Registered Agent
Differentiators:
- All state/federal fees included upfront
- Business intelligence platform (stats, AI selector, education)
- Directory of other providers
- Founder-led, transparent education
Both offer nationwide RA coverage. Compare differentiators above to see where each shines.
Pricing & Value
| Category | Tailor Brands | Business Initiative | Winner |
|---|---|---|---|
| First Year Total | ~$0 + state fees (Lite); $199 + RA $199 (Essential) | ~$310+ (LLC formation + RA) | Business Initiative |
| RA Annual Fee | $199/year (add-on; no free Year 1) | $125/year per state (multi-company discounts) | — |
| Value Score | 8.3/10 | 8.5/10 | Business Initiative |
Speed & Performance
Tailor Brands
Avg formation: 7-10 business days standard; 1-3 days (higher tiers)
Expedited: Included in Essential/Elite (fast)
Business Initiative
Avg formation: 7-14 business days standard
Expedited: 1-3 business days ($25-$200); same-day before 1 PM EST
Pros & Cons
Tailor Brands — Pros
- ✓ AI branding (logo, site)
- ✓ Lite $0 formation
- ✓ All-in-one platform
- ✓ Fast expedited
- ✓ 4.7 Trustpilot
Tailor Brands — Cons
- ✗ RA $199 add-on
- ✗ No free Year 1 RA
- ✗ Premium for basics
- ✗ Some billing notes
- ✗ Limited RA depth
Business Initiative — Pros
- ✓ All fees included (transparent value)
- ✓ Privacy-first RA ($125 flat)
- ✓ Educational platform (stats/AI tools)
- ✓ Fast human support
- ✓ Nationwide + foreign quals
Business Initiative — Cons
- ✗ Newer (fewer formations track record)
- ✗ Limited review volume
- ✗ Basic add-ons
- ✗ No 24/7 chat
- ✗ Virtual-only operations
The Verdict
Choose Tailor Brands if: The standout for founders who want formation *plus* instant brand identity—AI tools make it fun and professional. Perfect if branding is part of your launch strategy.
Choose Business Initiative if: Beats competitors on all-in costs and smarts—perfect for informed operators who want a partner, not just a filer.
Higher rating: Business Initiative (8.7/10)