Tailor Brands
AI-Powered Branding + Business Formation
incorporate.com
Long-Established Business Formation & Compliance
Side-by-side comparison. Data as of 2026-02-16.
Company Background
Tailor Brands
HQ: New York, NY (120 East Street; Tel Aviv roots)
Ownership: Private (VC-backed; series C, $74M+ raised)
Employees: 200+ (197-256 est. 2025)
Formations: Hundreds of thousands (empowers 100k+ annually)
Key Milestones
- Founded 2014 (AI logo pioneer)
- Expanded to full business platform (formation, branding, tools)
- Raised $74M+; hit hundreds of thousands of users
- Launched AI Co-Founder Navi
- Integrated 24+ services (LLC to website)
incorporate.com
HQ: Wilmington, Delaware (2711 Centerville Road)
Ownership: Private (subsidiary of Corporation Service Company - CSC)
Employees: 100+
Formations: 750,000+ businesses
Key Milestones
- Founded 1899 as The Company Corporation
- Rebranded to incorporate.com
- Expanded to 50 states + DC
- Integrated with CSC Navigator compliance tools
- Served Fortune 1000 & law firms
Core Services
Tailor Brands Services
Formation types:
- ✓ LLC
- ✓ Corporation (C-Corp, S-Corp)
- ✓ Foreign Qualification (all states)
- ✓ Change of Registered Agent
Differentiators:
- All-in-one: formation + branding (logo, site, cards)
- AI Co-Founder Navi (filings, deadlines, growth)
- End-to-end brand identity
- Business builder platform
- Free Lite formation
incorporate.com Services
Formation types:
- ✓ LLC
- ✓ Corporation (C-Corp, S-Corp)
- ✓ Nonprofit
- ✓ Foreign Qualification (all states)
- ✓ Change of Registered Agent
Differentiators:
- 120+ years legacy (CSC)
- CSC Navigator compliance platform
- Corporate Veil Guarantee ($75k)
- Mandatory RA integration
- Full-service for law firms & corps
Both offer nationwide RA coverage. Compare differentiators above to see where each shines.
Pricing & Value
| Category | Tailor Brands | incorporate.com | Winner |
|---|---|---|---|
| First Year Total | ~$0 + state fees (Lite); $199 + RA $199 (Essential) | ~$334+ (formation + mandatory RA; state fees extra) | Tailor Brands |
| RA Annual Fee | $199/year (add-on; no free Year 1) | $235/year (mandatory; no free year; can't opt out easily) | — |
| Value Score | 8.3/10 | 6.8/10 | Tailor Brands |
Speed & Performance
Tailor Brands
Avg formation: 7-10 business days standard; 1-3 days (higher tiers)
Expedited: Included in Essential/Elite (fast)
incorporate.com
Avg formation: 1-5 business days standard
Expedited: Same-day (add $20)
Pros & Cons
Tailor Brands — Pros
- ✓ AI branding (logo, site)
- ✓ Lite $0 formation
- ✓ All-in-one platform
- ✓ Fast expedited
- ✓ 4.7 Trustpilot
Tailor Brands — Cons
- ✗ RA $199 add-on
- ✗ No free Year 1 RA
- ✗ Premium for basics
- ✗ Some billing notes
- ✗ Limited RA depth
incorporate.com — Pros
- ✓ Longest track record (1899)
- ✓ 750k+ formations
- ✓ Enterprise compliance tools
- ✓ All 50 states coverage
- ✓ Corporate Veil Guarantee
incorporate.com — Cons
- ✗ RA $235 mandatory
- ✗ No free Year 1 RA
- ✗ High overall costs
- ✗ Mixed reviews
- ✗ Restrictive policies
The Verdict
Choose Tailor Brands if: The standout for founders who want formation *plus* instant brand identity—AI tools make it fun and professional. Perfect if branding is part of your launch strategy.
Choose incorporate.com if: The granddaddy of formation services—reliable for complex needs, but overpriced and restrictive for most founders. Use only if you need full CSC ecosystem.
Higher rating: Tailor Brands (8.3/10)