ZenBusiness
AI-Powered Business Formation & Compliance
BetterLegal
Fastest Business Formation in 2 Days
Side-by-side comparison. Data as of 2026-02-16.
Company Background
ZenBusiness
HQ: Austin, Texas
Ownership: Private (VC-backed; Public Benefit Corporation)
Employees: 600+
Formations: 850,000+
Key Milestones
- Founded 2015 in Austin, TX
- Raised significant VC funding
- Became Public Benefit Corporation
- Launched AI assistant 'Navi'
- Surpassed 850k businesses formed
BetterLegal
HQ: Austin, Texas (1003 Rio Grande St)
Ownership: Private (founder-owned; Chad Sakonchick)
Employees: 7
Formations: 20,000+ businesses formed
Key Milestones
- Founded 2017 in Austin, TX
- Grew to $4.1M revenue with 7-person team
- Pivoted to no-code (Bubble) in 2022 for rapid features
- Expanded to full one-stop shop (formation + partners)
- Hit 20k+ formations; AI tools launched
Core Services
ZenBusiness Services
Formation types:
- ✓ LLC
- ✓ Corporation (C-Corp, S-Corp)
- ✓ Nonprofit
- ✓ Foreign Qualification (all states)
- ✓ Change of Registered Agent
Differentiators:
- AI-powered platform (Navi assistant)
- 100% Accuracy Guarantee
- Worry-Free Compliance
- Modern, intuitive dashboard
- Lifetime alerts & tools
BetterLegal Services
Formation types:
- ✓ LLC
- ✓ Corporation (C-Corp, S-Corp)
- ✓ Foreign Qualification (all states)
- ✓ Change of Registered Agent
Differentiators:
- 2-business-day formation (fastest standard)
- No upsells; one simple package
- AI-powered legal translator (Chrome extension)
- Freebies: website, tax analysis, insurance eval
- All essentials included (EIN, docs, resolutions)
Both offer nationwide RA coverage. Compare differentiators above to see where each shines.
Pricing & Value
| Category | ZenBusiness | BetterLegal | Winner |
|---|---|---|---|
| First Year Total | ~$0 + state fees (Starter); $199 + RA (Pro) | ~$419+ (formation + RA) | ZenBusiness |
| RA Annual Fee | Free Year 1 (Premium); $99 first year then $199 renewal | $120/year ($10/month); add-on only | — |
| Value Score | 8.7/10 | 8.2/10 | ZenBusiness |
Speed & Performance
ZenBusiness
Avg formation: 1-3 business days (higher tiers); 7-14 days (Starter)
Expedited: Included in Pro & Premium
BetterLegal
Avg formation: 2 business days standard
Expedited: Included (2 days); same-day in select cases
Pros & Cons
ZenBusiness — Pros
- ✓ AI-powered modern platform
- ✓ 100% Accuracy Guarantee
- ✓ Excellent support
- ✓ Free Starter plan
- ✓ Worry-Free Compliance
ZenBusiness — Cons
- ✗ RA $199 renewal
- ✗ Add-ons increase cost
- ✗ No free Year 1 RA on lower plans
- ✗ Some billing issues
- ✗ Premium gets expensive
BetterLegal — Pros
- ✓ 2-day formation (fastest)
- ✓ Simple $299 package
- ✓ AI translator & freebies
- ✓ All docs/EIN included
- ✓ No-hassle onboarding
BetterLegal — Cons
- ✗ RA $120/year extra
- ✗ Support issues on RA
- ✗ Billing complaints
- ✗ Basic vs. full suites
- ✗ Small team scale
The Verdict
Choose ZenBusiness if: One of the strongest modern players in the space. ZenBusiness excels with its beautiful AI-powered platform, strong guarantees, and top-tier customer support. Highly recommended for founders who want a premium experience without the corporate feel.
Choose BetterLegal if: Ideal for founders who prioritize speed over hand-holding—form fast, then layer RA. Watch reviews on ongoing service.
Higher rating: ZenBusiness (8.8/10)