ZenBusiness
AI-Powered Business Formation & Compliance
Filenow
Quick & Affordable Business Formation with 24-Hour Processing
Side-by-side comparison. Data as of 2026-02-16.
Company Background
ZenBusiness
HQ: Austin, Texas
Ownership: Private (VC-backed; Public Benefit Corporation)
Employees: 600+
Formations: 850,000+
Key Milestones
- Founded 2015 in Austin, TX
- Raised significant VC funding
- Became Public Benefit Corporation
- Launched AI assistant 'Navi'
- Surpassed 850k businesses formed
Filenow
HQ: New York, NY (small team of experts)
Ownership: Private (independent; founder-led team of entrepreneurs/lawyers)
Employees: Small team (1-10)
Formations: Thousands (growing; focus on quality)
Key Milestones
- Founded 2018 by team of entrepreneurs, lawyers, tax pros
- Grew via affordable formation model
- Launched Incorporation Wizard for entity selection
- Achieved 4.8/5 on ShopperApproved (600+ reviews)
- Expanded to full compliance add-ons
Core Services
ZenBusiness Services
Formation types:
- ✓ LLC
- ✓ Corporation (C-Corp, S-Corp)
- ✓ Nonprofit
- ✓ Foreign Qualification (all states)
- ✓ Change of Registered Agent
Differentiators:
- AI-powered platform (Navi assistant)
- 100% Accuracy Guarantee
- Worry-Free Compliance
- Modern, intuitive dashboard
- Lifetime alerts & tools
Filenow Services
Formation types:
- ✓ LLC
- ✓ Corporation (C-Corp, S-Corp)
- ✓ Foreign Qualification (all states)
- ✓ Change of Registered Agent
Differentiators:
- 24-hour order processing (no extra cost)
- Error-free guarantee (money back if errors)
- Transparent, no-hidden-fees pricing
- Incorporation Wizard (entity selector)
- Unlimited expert support (phone/email/chat)
Both offer nationwide RA coverage. Compare differentiators above to see where each shines.
Pricing & Value
| Category | ZenBusiness | Filenow | Winner |
|---|---|---|---|
| First Year Total | ~$0 + state fees (Starter); $199 + RA (Pro) | ~$49-$199 + state fees (RA included in Premium) | ZenBusiness |
| RA Annual Fee | Free Year 1 (Premium); $99 first year then $199 renewal | Free Year 1 (Premium); $119/year renewal | — |
| Value Score | 8.7/10 | 8.3/10 | ZenBusiness |
Speed & Performance
ZenBusiness
Avg formation: 1-3 business days (higher tiers); 7-14 days (Starter)
Expedited: Included in Pro & Premium
Filenow
Avg formation: 24 hours processing + state time (fastest standard)
Expedited: Included (24-hour); same-day in select states
Pros & Cons
ZenBusiness — Pros
- ✓ AI-powered modern platform
- ✓ 100% Accuracy Guarantee
- ✓ Excellent support
- ✓ Free Starter plan
- ✓ Worry-Free Compliance
ZenBusiness — Cons
- ✗ RA $199 renewal
- ✗ Add-ons increase cost
- ✗ No free Year 1 RA on lower plans
- ✗ Some billing issues
- ✗ Premium gets expensive
Filenow — Pros
- ✓ 24-hour processing included
- ✓ Starter from $49 + state
- ✓ Error-free money-back guarantee
- ✓ Free RA Year 1 (Premium)
- ✓ Unlimited expert support
Filenow — Cons
- ✗ Small team (emerging)
- ✗ RA $119 renewal
- ✗ Fewer add-ons
- ✗ Low review volume
- ✗ No enterprise tools
The Verdict
Choose ZenBusiness if: One of the strongest modern players in the space. ZenBusiness excels with its beautiful AI-powered platform, strong guarantees, and top-tier customer support. Highly recommended for founders who want a premium experience without the corporate feel.
Choose Filenow if: Excellent for founders who want fast, affordable setup with pro help—great alternative to giants if you prioritize transparency and speed.
Higher rating: ZenBusiness (8.8/10)